Apparel Photography

Professional Apparel Photography: Mannequin & Flat Lay Photography - LenFlash Studio

Professional apparel photography services, we style clothing for flat lay and mannequin photography to meet the diverse needs of eCommerce, branding, and social media. Our skilled photographers and stylists craft stunning visuals that highlight the beauty, colors, textures, and intricate details of your garments, ensuring your products are presented in the best possible way.

We offer tailored services at competitive rates, allowing our clients to customize orders to fit any budget while streamlining various photography styles. We photograph and create visuals for all types of garments, whether it’s dresses, suits, shirts, scarves, hoodies, baby clothes, or sportswear.

At LenFlash.com, we align with any direction and eCommerce standards tailored for designers. Our pricing includes professional retouching according to any guidelines, ensuring stitching, buttons, textures, lining, and label placement are accurately represented. From creative flat lay compositions for banners to flawless magazine shots, our apparel photography inspires everyone from designers to buyers.

Versatile garment photography services for the fashion world

Flat Lay Clothing Photography: Most Popular for Online Product Listings

Flat lay photography is an affordable and effective style for creating stunning visuals. By arranging clothing on a flat surface and capturing it with one to three studio light sources from an overhead perspective, it ensures consistency across web storefronts. This photography style beautifully highlights details, textures, and patterns in a way that is both artistic and informative.

	Full Front View A full front view photograph of the sweater provides a comprehensive look at its overall design, color, and key features, such as the neckline, buttons, embellishments, and patterns. This flat lay shot highlights the sweater’s structure, style, and detailed craftsmanship from a clean, overhead perspective.
Full Back View A full back view photograph of the sweater showcases its back design, including details such as seams, decorative elements, and overall structure. This flat lay shot offers a clear perspective of the sweater’s craftsmanship and how it is styled across the shoulders and back.
	Detail Shot A detail shot in flat lay photography captures close-up views of specific elements of the sweater, such as intricate knit patterns, fabric textures, embroidery, or delicate stitching around the neckline. This style highlights the craftsmanship, materials, and unique design features that might otherwise go unnoticed, offering a focused perspective on the sweater’s finer details.
Folded A folded shot presents the sweater neatly pleated and tucked, emphasizing its compact form, overall shape, and size. This style is perfect for creating an organized look that demonstrates how the sweater can be stored, packed, or displayed attractively.

Ghost Mannequin Photography: Capturing the Shape, Fit, and Drape of Your Garments

Ghost mannequin photography, also known as invisible mannequin photography, involves photographing clothing on a mannequin and digitally removing it during post-production. This process creates lifelike images that accurately showcase a garment's shape, fit, and drape, making it an ideal choice for eCommerce branding.

Suited for high-end aesthetics, this photography style highlights intricate details, textures, and craftsmanship, further enhanced by creative studio lighting to achieve a polished and sophisticated look. While it requires professional equipment, skilled photographers, and detailed editing—making it more expensive than flat lay photography—its ability to produce dimensional and refined visuals makes it a preferred choice for fashion brands aiming to elevate their product imagery.

	Straight-On View A straight-on view of the puffer jacket using a ghost mannequin highlights its overall silhouette, front design, and key features, such as the zipper and pockets, with precision. This photography style delivers a clean, professional presentation while maintaining the garment’s  natural and realistic drape, eliminating the need for a model and keeping the focus solely on the jacket’s fit.
Three-Quarter View A three-quarter view of the puffer jacket on a ghost mannequin showcases the side profile, drawing attention to details like ribbed cuffs, the prominently embroidered brand logo on the upper sleeve, and the distinctive quilting pattern. This angled perspective offers a detailed look at the jacket's texture, shape, and the volume created by its down-filled chambers.
	Back View A back view of the puffer jacket on a ghost mannequin emphasizes its back design, including standout features such as a hood, contrasting color panels, or distinctive stitching. This perspective provides a clear look at how the jacket fits and drapes across the shoulders and back, highlighting its overall structure and style.
Detail Shots Close-up detail shots focus on the unique features of the puffer jacket with clarity and precision. These images showcase the luxurious fabric texture, high-quality zipper hardware, adjustable hood design, and the embroidered brand logo. Each shot emphasizes the craftsmanship, premium materials, and functional elements, providing a clean and focused view that enhances the jacket's appeal and sophistication.

Creative Apparel Photography at LenFlash: Flat Lay and Stylized Mannequins

Elevate fashion brands through captivating apparel photography. We specialize in two key techniques: flat lay photography and stylized mannequin photography. Both methods offer distinct advantages, allowing us to tailor our approach to your brand's unique vision and target audience.

Flat Lay Photography: Collaborative Artful Storytelling Our flat lay photography goes beyond simple product shots. We create visually stunning compositions through a collaborative process involving art directors, stylists, and photographers. We meticulously select unique backgrounds and complementary props to set the mood and enhance the scene. Our expertise in composition and lighting ensures every detail of your garment is showcased in the most captivating way. The final product? Polished, professional images perfect for eCommerce websites, social media campaigns, or editorial publications. Order Still Life Apparel Photography

Stylized Mannequin Photography: Pushing Creative Boundaries For a more dynamic and realistic portrayal of your garments, we offer stylized mannequin photography. We move beyond traditional mannequins, utilizing unique forms and unconventional materials to create artistic canvases for your clothing. Our skilled photographers and stylists work together to create captivating poses and styles that showcase the fit, drape, and key features of your apparel. This technique is ideal for high-fashion brands seeking to make a bold statement or for creating lifestyle and editorial-style images. Get Creative Apparel Photography Services

Lifestyle and Studio Photography: Bringing Wearability and Detail to Life

Lifestyle Photography: Capturing the Essence of Wearability Lifestyle photography brings your clothing to life by showcasing how it looks and feels when worn in real-world settings. We utilize natural locations like parks, beaches, and city streets to create authentic and engaging scenes. Our experienced photographers work with professional models to capture the movement and drape of your garments, conveying how they look and feel in action. By incorporating natural lighting and focusing on storytelling, we create images that resonate with your target audience, showcasing your clothing as an integral part of a desirable lifestyle. Book a Lifestyle Fashion Photoshoot

Fashion Studio Photography: Precision and Detail for E-commerce For high-impact e-commerce visuals, our fashion studio photography provides the perfect solution. Utilizing a controlled studio environment with professional lighting and backdrops, we capture the essence of your garments with precision and detail. This approach allows us to showcase your garments to online customers so they can fully appreciate the visuals of the clothing for a final purchase decision. Whether you require clean, minimalist shots for product pages or more dynamic images for lookbooks and marketing campaigns, our studio photography delivers high-resolution images that are perfect for online platforms. Schedule Your eCommerce Fashion Studio Photography Today

LenFlash: Your Partner in Creative Apparel Photography

Offering professional apparel photography services, including flat lay, stylized mannequin, lifestyle, and studio photography. We understand the power of captivating visuals in today's competitive fashion market. Our team of skilled photographers and stylists work closely with you to understand your brand's unique vision and deliver stunning visuals that resonate with your target audience.

Whether you need to showcase intricate details with flat lay photography, create dynamic presentations with stylized mannequins, capture the essence of wearability with lifestyle shots, or produce high-impact e-commerce images with studio photography, LenFlash has the expertise to bring your fashion vision to life.

Contact us today for a free consultation and let us help you elevate your brand through the power of exceptional imagery.

LenFlash Apparel Photography FAQ: Everything You Need to Know

What type of clothing photography services does LenFlash provide?

At LenFlash.com, we offer flat lay photography, ghost mannequin photography (with kids', men's, and women's invisible mannequins available on set), and other creative apparel photography styles, such as lifestyle and on-model studio photography. Our expertise ensures high-quality images for all types of garments, making us the ideal choice for professional fashion garment photography.

Need pricing details for apparel photography services?

Pricing starts at $30 per image, with options tailored to different garment categories. A comprehensive guide is available to help select the best fit while staying within budget. The customizable order process provides real-time quotes for added convenience.

What kind of clothing photography does LenFlash specialize in?

LenFlash specializes in producing exceptional apparel photography for various clothing items, including hats, caps, baby clothes, t-shirts, pants, shorts, jackets, sweaters, hoodies, diverse suits, dresses, and bridal gowns. Our team of eCommerce photographers and stylists is dedicated to creating visually stunning images that effectively showcase your products.

How does LenFlash ensure my product is accurately represented in photography?

To achieve the best results, we recommend scheduling a meeting to discuss your photography needs. Providing a creative direction helps us align with your vision. During the meeting, we will showcase our portfolio and suggest angles and styles that may enhance your vision. This personalized approach ensures your garments are photographed exactly as you envision.

Does LenFlash provide stylists for apparel photoshoots?

Yes, for an additional charge, LenFlash offers skilled wardrobe stylists who can assist in creating visually appealing compositions for your clothing items. Our stylists ensure that everything is aligned between our photographers and your brand’s vision.

Does your apparel photography include retouching, and what is the turnaround time?

Yes! Professional retouching is included to enhance fabric texture, buttons, and lining for a polished look. Once raw images are approved, post-production takes 4 to 5 business days. Rush services are available, with delivery options from next business day (NBD) to 3 business days.

Why hire a professional model for fashion photography?

A professional model complements garments in fashion photography by following creative team directions for posing, ensuring a natural look and visually appealing images. A model and creative team bring clothing to life, highlighting its design, fit, drape, and details for the best presentation.

How does LenFlash prepare garments for a photoshoot?

LenFlash ensures garments are photoshoot-ready by inspecting for wrinkles and any damage on the provided sample. We prefer steaming over ironing as it is gentler on fabrics, preventing damage and keeping garments smooth throughout the shoot.