As brick and mortar shopping becomes more and more obsolete this year, it's going to be increasingly necessary for retailers to adjust their emphasis from tools that enhance brick and mortar sales to e-tools that enhance eCommerce sales to increase overall revenue.
When choosing the right photographers to photograph and edit images of your products to be featured online, you want to be absolutely sure that the quality is top notch.
A must for any eCommerce retailer is to have quality images of their products as close to the touch and feel of the product as possible. A major mistake that many eCommerce retailers make is hiring "photo retouchers" to edit their images as opposed to professional eCommerce product photographers who are skilled in image editing.
Making sure your product is presented in the most attractive way possible to increase your sales in the eCommerce marketplace can be very time consuming and in turn very frustrating when dealing with multiple sources of photography and image editing. But without a user-friendly cloud, this frustration is multiplied exponentially
When it comes to the future of eCommerce sales, many corporations are blindly attracted to the concept of 3-D rendering and modeling as opposed to natural photography to capture the "touch and feel" of the actual product.
As a large corporation with a widely recognized brand, your desire is to have everything associated with your brand consistent right down to the last detail. A uniform presentment of your product is critical in creating a professional look which attracts potential customers as well as retaining current consumers of your product.
In the lightning speed world of eCommerce marketing or "eTail," as it's being referred to today, a problem major corporations are facing is how to move quick enough to outdo the competition without sacrificing quality and consistency.